In this 2-day course, you will learn the five concepts critical to any successful sensory discrimination testing program, including statistical power and consumer relevance. Through the use of a common framework, you will discover why the tetrad test is a better alternative to the commonly used triangle and duo-trio methodologies and how you can successfully make the switch for internal and consumer-based testing purposes. For complete information and online registration, visit: http://ifpress.com/short-courses/greenbrier-2014/
The course is taught by Dr. Daniel Ennis, Dr. Benoit Rousseau, and Dr. John Ennis with invited speakers: Frank Rossi of Kraft Foods and Anthony (Manny) Manuele of MillerCoors.
Offered by: The Institute for Perception
Target audience: Intermediate
Cost: $1150US; 20% discount applied to each additional registrant from the same company, Academic discount available.
A discount of $50 US will be offered to members of the Sensometric Society upon request.
Further information: http://ifpress.com/short-courses/ or call 001-804-675-2980