In this 3-day course, you will achieve a deeper understanding of traditional discrimination and rating methods by learning a common framework in which to interpret results across methodologies. In particular, you will learn how to select the most suitable and powerful discrimination methodology based on project objectives, how to develop standards to detect when sensory differences and ratings exceed a consumer-relevant acceptability threshold, how to assess and manage risks in product testing decisions, and effectively use the “no preference/difference” option. Invited speakers include Dr. Michael O’Mahony, Food Science and Technology professor at UC Davis and Mr. Frank Rossi, Associate Director, Applied Quantitative Sciences at Kraft Foods.
Offered by: The Institute for Perception
Target audience: Intermediate
Cost: $1350; 50% discount applied to each additional registrant from the same company, Academic discount available. A discount of $50 will be offered for members of the Sensometric Society before additional discounts are applied.